Origin Merchant Partners is pleased to announce that Yellow Pages Limited (TSX:Y) (“Yellow Pages”) has completed the sale of the ComFree / DuProprio Network to Purplebricks Group plc (AIM:PURP) in a transaction valued at approximately C$51 million.
Origin Merchant Partners acted as exclusive financial advisor to Yellow Pages with respect to this transaction.
Yellow Pages Limited (“Yellow Pages”) is a Canadian digital media and marketing company that creates opportunities for buyers and sellers to interact and transact in the local economy. Yellow Media owns and operates some Canadian properties and publications including Yellow Pages directories, YellowPages.ca, Canada411.ca, and RedFlagDeals.com. Yellow Pages is a leader in national advertising through its businesses devoted to servicing the marketing needs of large North American brands, including Mediative and JUICE.
ComFree/DuProprio Network (“CFDP”) is a leading and innovative online real estate company that provides consumers a platform to buy and sell property in Canada in a proven and cost-effective manner. CFDP owns the #1 real estate site in its home market of Quebec, holding a ~20% share of the province’s listings, and operates a national platform with growing brand awareness and significant growth potential across the rest of Canada.
Purplebricks Group plc (“Purplebricks”) is a pioneering next generation real estate brokerage, combining highly experienced and professional Local Real Estate Experts with an innovative and intuitive technology platform to make the entire process of selling and buying homes much more convenient, transparent and cost effective. Purplebricks has offices in major real estate markets including the United Kingdom, Australia, the United States, and now Canada.